ABOUT US

Today, VerTanGo sources from leading suppliers worldwide and delivers to you all-natural and plant-based raw materials and specialty ingredients for Food & beverage, Pet Food and fragrances industries.

Tomorrow, we will also extract and market some wood-based products for Cosmetic and Fragrances.

FROM NATURE TO YOU is our motto!

Valia Varnitzky

Partner in charge of business development

Valia has a master in organic chemistry and an MBA. She has been working in various commercial and managing positions for top ingredient manufacturers selling dairy ingredients, fruit and vegetable powders, dehydrated ingredients, botanical extracts, acacia gum and other hydrocolloids, coloring foods and natural colors…

valia@vertango.com

Antoine de Champeaux

Managing partner

Antoine has a master degree’s from London School of Economics and Political Science (LSE.)

He has a long history with, and passion for, Africa and India.
Today he is a forester managing a forest (mainly Douglas fur) in Burgundy. He is responsible for operations, sourcing and supply chain at VerTanGo.

antoine@vertango.com

PRODUCTS

NEWS & TRENDS

VerTanGo’s team will participate (or has participated) to:

FOOD INGREDIENTS EUROPE  in Francfort/Main, Germany
From the 28th  to 30th of November 2023

FOOD INGREDIENTS EUROPE  in Paris, France
3rd to 5th of December 2019

WOODCHEM 2019 in Nancy, France
20th to 22nd of November 2019

“Storytelling and Plant-Based  leads the list of the researcher’s Top Ten Trends for 2020” according to Innova.

Growing awareness and scrutiny of food processing

“Increasing media coverage around ultra-processed foods (UPFs) is raising concern about the health impacts of consuming processed food and drink products. Over a third (34%) of US adults say the degree to which a product is highly processed is a key driver of food purchasing decisions, and almost eight in 10 (79%) of Chinese adults aged 50 to 65 agree that eating less processed foods is a very or somewhat effective way to improve health, according to Mintel.

As consumers become better-informed about the journey of food products from farm to fork, they will begin to pay more attention to the ingredients lists of their favourite products. Minimally processed products that are affordable, convenient, and nutritious, such as frozen produce, fresh bakery items, and natural canned soup, will come out on top for many.”

Improving health for ageing Gen X consumers 

“Another top trend is the fact that Gen X consumers (currently in their mid-40s to late-50s) are increasingly concerned with their health. As they progress into older adulthood, these consumers will be looking for brands that support healthy ageing and offer affordable and accessible nutrient-rich products. Over three-quarters of Canadians in this demographic worry about ageing-related illnesses and 63% of German Gen Xers say that a healthy diet is the top factor for keeping healthy, Mintel data shows.

Sleep, key in maintaining holistic health and wellbeing, is a top health concern for many consumers aged 40 and over. Close to four in five of Gen Xers in the US say they struggle with sleep. Creating products that contain nutrients including botanicals and fibre is one way that brands can help consumers support healthy sleep habits.”

(Source : Top consumer food and drink trends to track in 2024, according to Mintel)

Storytelling: Winning with Words

“Although ingredient provenance has always been important, consumer interest in discovering the story behind their foods has risen further and increasingly influencing purchasing decisions. Consumers’ attention is piqued by opportunities to learn more about how products are produced, which promotes an understanding of product benefits and helps build all-important trust in the brand.

As a result, manufacturers are increasingly focusing on ingredient provenance platforms in order to highlight the taste and quality of their products, as well as their uniqueness and sustainability efforts. Provenance platforms can communicate a whole range of messages to the consumer, including flavour/taste, processing methods, cultural and traditional backgrounds, as well as the more obvious geographical origin.”

 

(source Innova, 2019)

Plant-Based Revolution

“Plant-based innovation in food and beverages continues to flourish as a result of consumer interest in health, sustainability and ethics, which ties into the broader consumer lifestyle trend towards cleaner living. As the use of the term “plant-based” moves more into the mainstream, the industry and start-up companies in particular, are taking up the challenge to deliver more clean label meat and dairy alternatives with improved nutritional profiles.”

(source Innova, 2019)

YOUR CONTACT

VerTanGo SAS

8, rue de Milan
75009 Paris
France

contact@vertango.com

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